B2B sales

  • How to Maximize Your Trade Show ROI

    • February 25, 2019
    • Posted by: Ruth Van Vierzen
    • Category: Blog
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    If not executed properly, trade shows can be a drain on your marketing budget with little to show for your efforts. Read on to learn how you can maximize your trade show return-on-investment (ROI) by increasing your traffic, leads and sales.

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  • How to Get Unstuck in Your Sales Process

    • February 12, 2019
    • Posted by: Ruth Van Vierzen
    • Category: Blog
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    In my latest guest post for SalesPOP!, I review the sales steps and provide self-assessment questions. These questions will help you determine what might be holding you back if you’re not achieving your sales goals.

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  • Drive More Sales with a Proactive Approach to Referrals

    • January 4, 2019
    • Posted by: Ruth Van Vierzen
    • Category: Blog
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    There are many ways to generate referrals for your business: both before and after the sale, by offering incentives, and simply by letting customers know your business relies on word-of-mouth advertising. But if you follow my blog posts or watch my webinars, you know that I love systems. So I got systematic about generating referrals and developed a proactive approach I call Reciprocal Referral Partnerships (RRP).

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